Privacy policy

Effective Date: October 7, 2025

At Varali Jewelry (1000866016 Ontario Inc.), your privacy is our priority. This policy explains how we collect, use, store, and protect your personal information in Canada. It applies to all interactions with Varali, whether online or in-store. International operations will be added in the future as our business expands.

1. Accountability

Varali designates a Privacy Officer responsible for compliance with Canadian privacy laws.
Contact for Privacy Questions or Concerns:

Email: info@varali.ca
Address: 9100 Jane Street, Building A, Unit 101, Concord, Ontario, L4K 0A4

2. Personal Information We Collect

We collect personal information necessary to provide our services, including:

Identity & Contact: Name, email, phone number, billing & shipping address
Purchase Details: Order history, transaction details, warranty & repair records
Payment Information: Collected securely through our third-party processors
Preferences & Interests: Jewelry preferences, engagement/wedding dates (optional for marketing)
Website Data: IP address, device information, browser type, cookies, and analytics data
In-store Records: Point-of-sale information, forms, and communication records

3. How We Collect Personal Information

We collect information through multiple channels:

Online: Website forms, checkout, account registration, mailing list subscription, cookies & tracking tools
In-Store: Sales transactions, repair/warranty forms, consultations
Communications: Email, phone calls, messages via social media
Third-Party Sources: Only with consent, for order fulfillment or service enhancements

4. Purpose of Collection

We use your personal information for:

Processing orders, shipping, and handling returns or exchanges
Warranty claims, repairs, resizing, and servicing jewelry
Providing customer support and responding to inquiries
Marketing communications and promotional offers (with opt-in and opt-out options)
Website analytics, performance tracking, and user experience improvements
Legal, tax, and regulatory compliance
Fraud prevention and security monitoring

5. Consent

By providing personal information, you consent to its collection, use, and disclosure for the purposes described in this policy. You may withdraw consent at any time for marketing communications by using the opt-out link in emails or contacting us directly.

6. Sharing & Disclosure of Information

Varali does not sell your personal information. We may share your information with trusted third parties who help us operate our business, including:

Payment Processors: For secure payment transactions
Couriers & Shipping Providers: For order delivery and returns
Service Providers: Labs, repair partners, insurers
Website & Analytics Tools: Google Analytics, Shopify, Meta Pixel, etc.

All third parties are required to protect your information and use it only for the purpose provided.

7. Data Retention

We retain personal information only as long as necessary for the purposes it was collected, including fulfilling legal and warranty obligations. Once no longer needed, data is securely disposed of or anonymized.

8. Security Safeguards

We implement physical, technical, and organizational safeguards to protect your personal information against unauthorized access, disclosure, or loss, including:

SSL encryption for online transactions
Password-protected systems and restricted access
Staff training on privacy and data protection

9. Your Rights

You have the right to:

Access the personal information we hold about you
Correct inaccuracies or incomplete information
Withdraw consent for marketing communications at any time
Request deletion of personal information, subject to legal or warranty requirements

Requests can be made via email to info@varali.ca.

10. Cookies & Tracking

We use cookies and similar technologies to improve website performance, analytics, and personalized experiences. You can manage or disable cookies through your browser settings. Essential cookies are required to complete purchases or maintain account sessions.

11. Data Breaches

If a breach occurs that poses a real risk of significant harm, we will notify affected individuals and the Office of the Privacy Commissioner of Canada, as required by law.

12. Updates to This Policy

Varali may update this Privacy Policy periodically. Changes will be posted on our website with a new effective date.

13. International Operations

Currently, Varali only operates in Canada. Privacy practices for international transactions or customers will be added in future updates.

14. Questions & Complaints

For questions about this policy or to file a complaint:

Email: info@varali.ca
Mail: 9100 Jane Street, Building A, Unit 101, Concord, Ontario, L4K 0A4

If unsatisfied with our response, you may contact the Office of the Privacy Commissioner of Canada.